About PULSE.digital
It took us 10 years to understand what we do best. Now it's all we do.
PULSE is 80+ passionate people between Lausanne and Marrakech who decided outsourcing could be done differently. With high standards, a human touch, and zero bullshit.
Unfiltered
What we won't tell you in a pitch.
We didn't start with a business plan. We started with a WordPress site for a friend.
We didn't "pivot strategically". We stopped doing things we did badly to focus on what we did well.
We didn't grow thanks to an investor deck. We grew because our clients kept coming back.
We don't have "an exceptional retention rate." We have devs who turn down better-paid offers to stay with us.
We don't have "an optimised outsourcing model." We have two founders who've talked to each other every day for 10 years.
And we don't have a "corporate vision." We have one obsession: that the client calls back. Not because they have a problem. Because they have a new project.
Our story
12 years fast-forwarded.
Mehdi launches PULSE in Lausanne.
First office, first lines of code, first clients. We learn by doing.
Meeting Youssef in Marrakech.
An entrepreneur too, he runs his own digital company. Same trade, same energy, two complementary markets. We partner up and create PULSE.digital Morocco together.
PULSE.academy is launched.
We train tech talent in Morocco. We place our first profiles with Swiss clients. The model starts to take shape.
The pivot.
We shut down the agency. We focus on one thing: building integrated tech teams for our clients. Scaling partner, full stop.
PULSE.group is born.
Mehdi and Youssef formalise what had existed since 2015. Co-CEOs. 80+ experts, and new brands emerging. The next chapter is being built.
The founders
We didn't choose each other. We found each other.
Mehdi Moussouli
Co-CEO - Lausanne
The translator. He turns your need into a solution, your frustration into a roadmap, your ambition into a team. Strategist by nature, salesman by instinct, obsessed with detail.
"I want us to be the company you recommend to your friends. Not the one you find on Google."
Youssef
Co-CEO - Marrakech
The architect. Not of code - of teams. He built the Marrakech hub person by person. 80+ talents, recruited, trained, retained.
"Our retention rate is over 90%. In a market where everyone gets poached, that's not a number. It's proof."
Mehdi knows Switzerland - the clients, the demands, the expected level. Youssef knows Morocco - the talent, the culture, what turns a good dev into a great one. Together, they have what most nearshore companies don't: someone on each side who truly understands what's going on.
The team
The people you'll have on the phone. Not résumés.
Mehdi Moussouli
Co-CEO · Lausanne
"I want us to be the company you recommend to your friends. Not the one you find on Google."
Youssef Soulaim
Co-CEO · Marrakech
"Our retention rate is over 90%. In a market where everyone gets poached, that's not a number. It's proof."
Sullivan Tronchet
Chief Commercial Officer
"My job? Making the client want to come back before the project is even finished."
Mahdi Laarej
Head of Delivery
"My best moment: when the client says "it looks like it was built in-house." Well, yeah."
Ahmed Samba
CFO
"Numbers don't lie. And here, we don't hide the numbers."
Mohamed Benchekroun
Lead Developer
"Zero critical bugs in production for 14 months. That's not luck."
Our convictions
Four things we'll never negotiate.
People first.
We invest in offices, careers, wellbeing. Not out of philanthropy - because a dev who feels good codes better than one counting the days. Retention rate >90%. We earned that number.
Honesty before comfort.
If your idea is bad, we'll tell you. If the timeline is unrealistic, we'll tell you. If we're not the right fit for this project, we'll tell you that too. We'd rather have a client disappointed for 5 minutes than a project that slips for 5 months.
Two worlds, zero borders.
Switzerland-Morocco isn't outsourcing. It's a duo. Same CET/WET time zone, same language, same standards. The client sees one team. Not a location.
Trust is built.
No "trust us" in a slide deck. Clear contracts, weekly reporting, zero surprises on the invoice, and clients who've been with us since 2013.
You know the story. You've seen the faces. You know what we believe.
Are we the right fit for your project?
30 minutes. No slide deck. An expert who listens.