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TopChef.ch · E-commerce

TopChef.ch – Custom B2B E-commerce Platform

Design and deployment of a custom B2B e-commerce platform (WordPress, WooCommerce, custom design) for a Swiss wholesaler. Structured catalog, customer area, optimized and multilingual ordering process.

Location
Suisse
Industry
E-commerce
E-commerceWordPressDesign UX/UIDéveloppement sur mesure
Tech stack
WordPressWooCommercePHPMySQLCustom ThemeWPML
TopChef.ch – Custom B2B E-commerce Platform
B2B
100% B2B Platform
3
Languages supported
WordPress
WordPress + WooCommerce
National
National growth

About

Project context

Design and deployment of a custom B2B e-commerce platform (WordPress, WooCommerce, custom design) for a Swiss wholesaler. Structured catalog, customer area, optimized and multilingual ordering process.

The challenge

Challenges

Rich catalog to simplify

Make the catalog easy to browse despite the richness of the offer, with an organization designed for research and comparison in a professional context.

B2B ordering process

Structure a customer area and ordering process allowing fast, error-free ordering with a natural B2B logic.

Multilingual and operational platform

Deliver a high-performance multilingual platform that can integrate into daily practices without complicating operations.

Our solution

Our approach

Clear and multilingual user experience

Fast navigation and immediate understanding of the catalog, focused on professional needs in multiple languages.

Structured B2B catalog

Organization designed for research, comparison and ordering in a professional context.

Professional customer area

A customer area designed as a work tool, not just a profile section.

Optimized ordering process

Fluid selection and validation logic, optimized for recurrence and speed.

Scalable WooCommerce B2B foundation

Technical foundation ready to support the evolution of business rules, product ranges and business needs.

Features

The solution in detail

Navigation and catalog

  • Advanced search
  • Business filters
  • Product comparison
  • Intuitive organization

B2B Customer area

  • Professional account
  • Order history
  • Delivery tracking
  • Access management

Ordering process

  • Quick order
  • Recurrence
  • Smooth validation
  • Automatic confirmation

Multilingual

  • FR/DE/EN
  • Localized content
  • Optimized URLs
  • Multilingual SEO

Technical foundation

  • WordPress
  • WooCommerce B2B
  • Custom design
  • Optimized performance

Results

Impact & results

Qualitative impact

  • Faster and more autonomous ordering for customers
  • Platform has become an operational channel, not just a showcase
  • Better structuring of the offer and simplified catalog reading
  • Solid digital foundation to support national commercial growth

Key figures

B2B
100% B2B Platform
3
Languages supported
+Auto
Increased customer autonomy

Overview

Platform overview

B2B e-commerce homepage
B2B e-commerce homepage
Product catalogues page
Product catalogues page
Mobile interface - Products
Mobile interface - Products
Mobile interface - Login
Mobile interface - Login

Custom B2B E-commerce

A B2B e-commerce project?

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